Communication Articles

The Anatomy of an Ad
Volume Building, Outreach, and Communication
By Robyn L. Beckwith, M.B.A.
October 2004-Vol. 53, No. 9

Beyond the Telephone: Electronic Tools for Patient-Provider Communications
By Brad Bowman, M.D.
January 2002—Vol. 51, No. 1

Change Is a Process … Not an Event
By Sheila Dill, M.A.
May/June 1996—Vol. 45, No. 3

Confronting Cultural Differences That Impair Collaboration
By Katherine Kainz, Ph.D.
April 2002—Vol. 51, No. 4

Connecting with Highest-Risk Members to Improve Their Health
By Jerry Royer, M.D., M.B.A., and Kelly Shaw, R.N., M.S.N.
October 2003-Vol. 52, No. 9

Connecting with Patients: HealthPartners’ eStrategy Is Good Business
By Kevin J. Palattao
October 2005-Vol. 54, No. 8

Constructing Billy
What Can Health Care Learn about Communication from International Corporations?
By Albert E. Barnett, M.D., and Ann Kuklierus, R.N.
October 2005-Vol. 54, No. 8

Creating Service Excellence for Patients: The Critical Role of Physicians as Effective Communicators
By Robert H. Lohr, M.D., James T. Li, M.D., Ph.D., William J. Maples, M.D., Michelle A. Leak, M.B.A., and Jonathan A Leighton, M.D.
March 2006-Vol. 55, No. 3

Development of a Core Culture: Defining and Confirming Mission, Vision, and Values
By Nicholas J. Wolter, M.D.
May/June 1996—Vol. 45, No. 3

Engendering and Marketing Physician Wellness: Creating a Healthier Delivery System
By Vivian Barron and Lee Lipsenthal, M.D.
October 2004-Vol. 53, No. 9

Event Communication Inside and Out: Matching Messages Keeps Everyone Better Informed
By Bill Salvin
May/June 1996—Vol. 45, No. 3

The Impact of Influence Tactics on the Decisions of Medical Group Practices: A Case Study
By Margo Kraft, R.R.T., M.B.A., B.S., and Khushwant K. S. Pittenger, Ph.D., M.B.A.
June 2004-Vol. 53, No. 6

Improving Patient Education Through Technology
By Prince K. Zachariah, M.D., Ph.D.
July/August 2005-Vol. 54, No. 7

The Individual Health Record: A Patient-Centric Approach to Using the Internet as a Health Management and Wellness Tool
By Ralph A. Korpman, M.D.
October 2004-Vol. 53, No. 9

Marketing Your Specialty Medical Group Clinician-to-Clinician
By Matt Griffin, M.P.H., CMPE, and Dale Moss
October 2005-Vol. 54, No. 8

Mentoring Physician Leaders: Ensuring the Future of Health Care
By Steven M. Hays, M.S.H.A., CMPE
June 2005-Vol. 54, No. 6

Missionaries and Mercenaries: Recognizing Your Practice Culture and Making It Work for You
By H. Alex Hunter and Mike Taylor
October 2003-Vol. 52, No. 9

Optimization of Care Delivery through the Development of Feed-Forward and Feedback Loops
Part 4: Use of Feedback Loops to Track Progress
By Brian H. Fillipo, M.D., FACP, Karen McKinley, R.N., B.S., CHAM, Steven Pierdon, M.D., M.M.M., and Thomas Charles, M.B.A., M.H.A
October 2003-Vol. 52, No. 9

Optimization of Care Delivery through the Development of Feed-Forward and Feedback Loops
Part 5: Leadership in Change
By Brian H. Fillipo, M.D., FACP, Karen McKinley, R.N., B.S., CHAM, Steven Pierdon, M.D., M.M.M., and Thomas Charles, M.B.A., M.H.A
November/December 2003-Vol. 52, No. 10

Physician-Administrator Relations: What Makes an Effective Partnership?
By Sean W. Glenn, Carrie Ward, George Bartley, M.D., and Carleton T. Rider
June 2005-Vol. 54, No. 6

Putting Ourselves in Our Patients’ Shoes: What Should Excellent Service in Health Care Feel Like?
By Craig E. Samitt, M.D., M.B.A.
March 2006-Vol. 55, No. 3

Redefining the Internet as a Patient Communication Portal
By Jerold Spitz, M.D.
January 2002-Vol. 51, No. 1

Take Command
Creating a Culture of Ownership and Accountability
By D. Michael Abrashoff
June 2005-Vol. 54, No. 6

Teaching a New Dog Old Tricks: Web-Enhanced E-mail in Health Care
By Richard L. Upton
July/August 2004-Vol. 53, No. 7

Translating Medical Jargon: The Challenge of Low Literacy
By Gloria Gilbert Mayer, Ed.D., R.N., Ann Kuklierus, R.N., and Nancy Rushton, B.S.N., R.N.
January 2001-Vol. 50, No. 1

Two Eyes, Two Ears, One Mouth: Listening to Internal Audiences
By Christine Davidson Jensen
May/June 1996—Vol. 45, No. 3

Virginia Mason Medical Center: Design with the Patient in Mind
April 2006-Vol. 55, No. 4

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